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City Choice personal care aide with a client
Home care across Brooklyn & NYC

Everyday Support, With Genuine Care.

Personal Care Aides helping with daily living and companionship — across Manhattan, Brooklyn, Queens, Staten Island, The Bronx, and Westchester.

An Overview

What a Personal Care Aide Actually Does

Personal Care Aides provide non-medical support with everyday tasks — personal hygiene, dressing, meals, light housekeeping, and companionship. It’s a strong fit when the need is more about assistance and company than clinical oversight.

Our aides are trained, background-checked, and matched thoughtfully to each client — because in care built around daily companionship, the relationship matters as much as the tasks.

“It’s often less about any single task and more about the peace of mind of knowing someone trustworthy is present.”

City Choice personal care aide with a client
What’s Included

Everyday Help, Covered

Every care plan is built around the person. These are the areas a City Choice Personal Care Aide covers.

  1. Bathing, grooming, and dressing
  2. Meal preparation and feeding assistance
  3. Light housekeeping in living areas
  4. Companionship and conversation
  5. Errands and accompaniment to appointments
  6. Medication reminders (non-clinical)
  7. Mobility assistance around the home
  8. Daily routines and structure
Who It’s For

Who Personal Care Aides Is For

A fit for clients who are largely independent but benefit from regular help with daily tasks, companionship, and a consistent presence at home — including seniors living alone and people recovering from a minor illness or injury.

It’s also a common way to ease into home care gradually: start with a few hours a week and adjust as needs change, rather than committing to a more intensive arrangement right away.

Conditions & Situations

Situations We Support

While PCA care isn’t clinical, our aides support age-related frailty, mild memory changes, mobility limits that make daily tasks slower, and the isolation common among seniors living alone.

They also help clients with mild chronic conditions that don’t need treatment at every visit, where a familiar presence provides routine and someone to notice changes.

Situations we commonly support

  • Age-related frailty
  • Mild memory changes
  • Mobility limitations
  • Isolation and loneliness
  • Mild chronic conditions
  • Seniors living alone
  • Families who can’t always be present
How It Works

Getting Started Is Simple

  1. Start with a conversation

    A phone call or a free in-home consultation to learn your loved one’s routines, personality, and preferences — we match for personal fit, not just skill.

  2. Get matched with an aide

    We schedule around your family, from a few hours a week to regular support, and place the same aide consistently so a real relationship can develop.

  3. Care adjusts as needs change

    More hours, a shift to Home Health Aide-level support, or scaling back — we adjust the plan with you rather than starting over.

  4. We check in with families

    We check in regularly with families, not just clients, to make sure the arrangement is working from every angle.

Why City Choice

Why Families Choose City Choice for Personal Care Aides

Not a lesser version of home care

For many clients, a relationship built on genuine companionship and trust is exactly what’s needed — so we take matching seriously.

Sensitivity when a family is starting out

Deciding a parent needs help can be hard to sit with. We frame PCA support as a way to preserve independence and dignity, not take it away.

The same familiar face, reliably

Consistency builds the kind of trust that makes a PCA relationship work over months and years, not just individual visits.

Paying for Care

Ways Families Pay for PCA Support

Often covered by Medicaid through an MLTC plan for clients who meet eligibility requirements. Others pay privately, and some combine private pay with long-term care insurance.

Our coordinators walk you through your specific options as part of the initial consultation, so you have a clear picture of what’s possible.

Medicaid via MLTC

Coordinated through a Managed Long-Term Care plan for clients who meet eligibility requirements.

Private pay

Particularly for lighter, non-medical support that doesn’t meet Medicaid’s eligibility thresholds.

Long-term care insurance

Some families combine private pay with a long-term care insurance policy.

Frequently Asked Questions

Questions Families Ask Us First

What’s the difference between a Personal Care Aide and a Home Health Aide?

A Personal Care Aide focuses on non-medical daily living support and companionship; a Home Health Aide is certified to assist with certain healthcare-related tasks as well. Your coordinator can help determine which fits.

Can PCA care start with just a few hours a week?

Yes — many families start with a lighter schedule and adjust as needs change.

Will my loved one have the same aide consistently?

We prioritize consistent assignment, especially for PCA care, since the relationship is central to how well the arrangement works.

Is Personal Care Aide support covered by Medicaid?

In many cases yes, coordinated through a Managed Long-Term Care plan. We can walk you through eligibility.

My parent is still mostly independent — is a PCA still worth considering?

Yes. Many families bring in PCA support proactively, before a crisis, to preserve independence longer and provide companionship and light assistance.

Ready to Get Started?

One of our coordinators will get to know your loved one and walk you through what Personal Care Aide support could look like — free, no obligation.